We love our UASHMAMA® laminate paper bags. Take a look!

Creatively Speaking – Le Sorelle

Thanks to Emma Stergoulis, Birdcage Design, for this wonderful interview

INSIDE OUT Australia

UASHMAMA makes Inside Out's 100 Top Christmas Gift Ideas,

P132 Dec Issue.

...PIAZZETTA GIUSTI...

chiacchere in salotto

è un talk show prodotto da TVL, ideato da Simone Malucchi

ed ospitato da CASA GALA, nella splendida piazzetta di Montecatini Alto.

La trasmissione, è volta a valorizzare e promuovere il nostro territorio,

partendo da una piazza vivace e tipicamente toscana, meta di turismo internazionale.

ogni puntata vede protagonisti personaggi che

hanno contribuito a rendere Montecatini e la provincia di Pistoia,

conosciuti ed ambiti, realizzandosi con successo nei relativi settori.

Arte culinaria, cultura, sport, politica, imprenditoria e turismo,

sono alcuni dei settori dai quali i nostri ospiti provengono.

Nella prima puntata, che andrà in onda

venerdì 5 ottobre in prima serata, ospiti

Roberto Catinari, maestro d'eccellenza del cioccolato

Stefano Chiarugi, master chef che per anni ha gestito una

catena di ristoranti negli USA.

Checco Bugiani, personaggio già noto al pubblico di TVL

grazie al programma "sapore di sala", dove con grande allegria,

illustra le sue ricette tutte toscane.

Paolo Magnanensi, assessore allo sviluppo economico della provincia di Pistoia

Tenetevi sintonizzati presto Le sorelle e UASHMAMA® saranno ospiti del 'salotto'...

We got a full page

for UASHMAMA®

We got a full page spread

in this month's Australian 

Home Beautiful magazine.

Gorgeous shoot very Le Sorelle.

A particular thank to Casey,

Objet Trouvè, our distributor in Australia

and New Zeland.

Turn paper

into something new.

It's the project Uashmama

On 21 march 1956, in Monsummano Terme, was born Marco Marconi.

Like for Botticelli with his “Venere”, also for Marco Marconi the Spring was propitious
for his creativity, which was one of his characteristics since his childhood.

I don’t want to talk to much about him, I’m sure he wouldn’t like, so I start talking about
one of his project, Uashmama.

The project Uashmama is a sort of philosophy for Marco Marconi; it’s a project that links innovation with the old techniques of our Tuscan tradition.
It’s a project where the protagonist is paper, a kind of paper that can be turned into something different but that, at the same time, it’s always the same.
With this paper we create lot of products that combine functionality, tradition
and innovation. Old and new come together in a perfect harmony!

5^th April 2012,

Montecatini Alto:

Back to a great love

Once upon a time there was a woman with her dreams, her taste and her will to make her shop a nice and cozy place; a place where the customers can feel at home.
Everything started with Montecatini Alto when Gaia, the youngest of the sisters, was 11. I’m talking about her because she was the one who picked the name for our store; in fact, we were all sitting at the table and we were trying to choose a name when suddenly Gaia said: “Why don’t we call it like us? Le sorelle”. We all look at her surprised but happy at the same time, because she found the perfect name for our store, so nice and familiar! So the decision was  made.
This is just one of a lot of stories linked to that store, the first one; not simply a store but a place, full of memories. A lovely place, where we spent a lot of energies in our work, but where we charged ourselves with a new and special energy that only that store was able to give us at that time. Le sorelle , thanks to my mother, became part of Montecatini Alto’s landscape, in the wonderful little square.
After this first store, it was the time of a new one, in a new place, Lucca, in a new square, much more known that the one in Montecatini Alto, which could allow us to “spread our wings”; in my mother’s heart this new experience in Lucca was just the possibility to go back one day to her “first love” and say: “ Thank to you I became what I’m now!” That’s why on April 5^th, we decide to “dive into the past” reopening the store with the same mood and will of the past.

A special mirror

that reflects and hold

people's stories and dreams

Did you know that outside our store in Lucca there is a mirror?
This is not a common one, it has a peculiarity: it can reflect and hold your stories.

There are a lot of people who walk by the mirror and take pictures in front of it with the majesty of piazza dell’Anfiteatro in the background.
It seems to get in an old place and be part of it.

I’d like, with your help, to collect all the pictures you’ve taken and you’re taking in front
of our mirror to share your stories and feelings with us and with other people who,
like you, want to be part, even if just for one shoot, of an old, magic place.